DiffuseiT vari-angle flash reflector/diffuser (best flash diffuser rating: 8.92) is an addition to the world of bounce cards. It is a simple trapezoidal reflector that gives you an ability to diffuse any portion of your flash output towards your subject. The remaining light can be bounced off any available surface. The double-sided design allows you flipping the diffuser and using either the matte side for more diffused light or the glossy one for more power.
The most distinctive characteristic of this diffuser is moderate price without sacrificing quality and performance. There are several similar products on the market today, but the DiffuseiT is one of the lowest priced light modifiers. It is shipped worldwide for free from UK, and it costs just under 10 pounds (around 14 US dollars).
The reflector is very compact and lightweight. It takes minimal space in a gear bag and does not add weight to it.
If measured on the wider side, the size of the reflecting panel is 3.9 in by 3.9 in (100 mm by 100 mm).
The hinge tension is just the way we like. That is, of course, a matter of personal preferences. Even though some people may disagree on this, from functional perspective, DiffuseiT should be able of handling most of the shooting situations (including moderate wind).
The mounting on the flash is done with a regular Velcro strap. A stretchy Velcro strap is probably more desirable, but this basic approach works good, as well. It allows easy switching between matte and glossy sides of the diffuser.
The reflecting panel does not go all the way back when the glossy side is in use. This is a minor issue. It, however, should be considered if you like to keep your reflector on while it's not in use.
This is not a problem when using the matte side. The panel does not get in the way, and the diffuser can be conveniently left on at any angle you prefer.
Similarly to what described in "Demb Flip-it! review", DiffuseiT reflector can be attached to either wide or narrow side of a flash head. First approach is more appropriate for outdoor shooting, whereas the second one is more suitable for indoor use with bouncing off walls and ceilings.
One more thing to consider is longevity. The design is all plastic, and it's hard to judge whether the hinge will loosen up or not. In general, the materials seem to be of a good quality. The unit does not create an impression of something cheap or unreliable. We'd rather vote it will last a significant time and, considering the price, it is not even that important.
Having said that, we can conclude that the DiffuseriT flash reflector is a good choice for a variable angle bounce card. So, if you don't want to make your own bounce card or cannot afford to be seen with a self-made device on the top of your fancy flash, the DiffuseiT can be the right choice for you. It gets the job done.
Here is a couple of sample shots taken with DiffuseiT reflector: