Sony HVL-F43AM is a new mid-range flash gun for the Sony Alpha line of cameras. The new flash is a significant step forward from the previous HVL-F42AM model that has been around for quite a while. HVL-F43AM has adopted some very important features from HVL-F58AM (the Sony's flagship hot shoe flash), such as wireless control and Quick Shift Bounce features.
The following is the list of advantages Sony HVL-F43AM has over Sony HVL-F42AM:
As you can see, Sony HVL-F43AM features quite a few improvements and can be a worthy upgrade for many photographers.
Below, you can find images of the new Sony HVL-F43AM flash and the excerpt of the Sony's official press release related to this flash.
13 April 2011
HVL-F43AM external flash With a powerful output of GN43 (105mm ISO100 m), the compact yet versatile HVL-F43AM flash from Sony is optimised for superb results with all A-mount cameras.
As featured on the HVL-F58AM, the innovative Quick Shift Bounce system allows flash head position to be adjusted instantly when switching between horizontal and vertical compositions. This maintains consistent shadow positions regardless of camera orientation, allowing easy creation of natural-looking �bounce� effects.
Smart flash functions open up even broader creative lightning possibilities. Wireless Ratio Control makes it easy to select light emission ratios for up to three separate flash units*. This allows quick creation of sophisticated multi-point lighting effects without the need for complex professional equipment.
Ideal for everyday shooting and more serious applications, its dust- and moisture-resistant design makes the HVL-F43AM ideal for demanding assignments, indoors or outside.
Flash power levels are switchable in 22 increments, from 1/1 through to 1/128 level in 1/3 steps. High output power is complemented by a quick 2.9 second (approx.) recycling time. Despite the flash�s extensive functions, operation is refreshingly clear and simple via the high-quality LCD screen and direction buttons.